Client: Scott Keffer
Binder cover design
A respected public speaker called on Kettle Fire to create a custom speaking brochure and new event collateral for his wildly succesful workshops.
Scott Keffer is a coach to financial advisors and successful public speaker. He wanted a high-impact speaking borchure that he could send to meeting planners and networking connections as he continues to expand his speaking and training.
We created a 16-page booklet that presents Scott’s expertise as a million-dollar financial planner and credibility as a keynote speaker. At about 11″ x 6″ folded, the booklet is a unique print size. The size and quality of the stock make this a memorable piece for meeting planners to receive. The booklet design aligns visually with Scott’s existing brand and features powerful images and influential testimonials.
Scott hosts multiple large-scale live workshops and trainings throughout the year. We designed binder covers for his Double Your Affluent Clients® bootcamp and his Million-Dollar Presenter Academy. For each we balanced the unique feeling of the event with overall brand alignment.
Stand-up banners highlighting different programs catch attention at the live events. Our challenge was to present dense content in an organized, readable manner. Workshop partcipants will notice the banners from a distance and be able to learn more details close up.
About Scott Keffer
Scott Keffer is an international business and marketing coach, best-selling author and keynote speaker. He’s been featured on NBC, CBS, FOX, PBS, CNBC, Worth, Huffington Post, Wall Street Select, and many more. Scott’s six books include the #1 Amazon Best Seller Double Your Affluent Clients® and Money-Making Seminars.